The LEGO Story - Building a Composable MACH Architecture
Sep 21, 2022
Do you often wonder what all the fuss is about and why this ‘modern’ MACH approach is the right path forward for your technology and more critically, your business? In this podcast, Niall Edwards, VP Technology at The LEGO Group, discusses what to watch out for and focus on beyond the technology change. LEGO were early adopters of MACH architecture and Niall shares their experiences (good, bad and ugly).
MACH in Practice with Harry Rosen
Jul 25, 2022
Luxury Canadian men's retailer Harry Rosen, winner of the MACH Alliance Award for Best Retail Project 2022, has overhauled its digital customer journey by composing a best-in-class MACH platform. In this podcast, Tovi Heilbronn, Director of Digital Product and Experience speaks with Alliance VP Jasmin Guthmann about how they are using MACH technology to replicate their special in-store experiences online. By focusing on the business outcomes, and not on the technology itself, the company has built a modern MACH stack and put itself back in the driver's seat when it comes to digital ambition. In Tovi's words, they have digitized what makes Harry Rosen uniquely special.
E-commerce expert Moritz Zimmermann on the MACH paradigm shift
Jul 25, 2022
In this podcast, Sonja Keerl speaks with Moritz Zimmermann, an e-commerce expert who is currently a partner at 42CAP leading early stage investment in new technology, and previously Co-founder and CTO at Hybris and later SAP. Moritz provides his views on the MACH paradigm shift and how it's changing the software industry, driving higher pace of innovation. He discusses what buyers should look for when investing and the advantages of being on the right side of such a shift.
Emma – The Sleep Company is one of Europe’s fastest-growing scale-ups.
Jul 20, 2022
Having reached the limits and challenges of their legacy system, a solution was needed that would carry Emma’s vision forward - Emma's Commerce Operating System (EmmaCOS). In this MACH Alliance podcast, CTO Andreas Westendorpf joins Sonja Keerl to discuss the journey and outcomes moving a triple million € business to a new platform built on the principles of a modern composable commerce architecture.
Insights from our latest MACHathon
Jun 28, 2022
Just the spark of an idea can ignite a game changing improvement or innovation. In this podcast, jury chairperson Mihaela Mazzenga spoke with team captains about their MACHathon experience and why these events are so important for showing the speed at which this technology can solve real-world business challenges.
The future of MACH (Alliance)
Navigating the new world with Jamie Hancox
Oct 22, 2021
It’s a new world out there. The vendor selection process is different. Roadmaps, technology features, and consumer behaviour, they’re all changing rapidly. Navigating your way through it can be challenging. Jamie Hancox, the founder of Commerce Futures and MACH Alliance Advisory Board member, joined Sonja Keerl on the MACH Alliance Podcast to discuss the current landscape, how things are evolving and how the MACH Alliance can help.
Crafting their way to MACH: The LoveCrafts story
Oct 12, 2021
LoveCrafts goal is to delight their customers. Held back by a monolith, they no longer wanted to say no to building things their customers love purely because of their technology. Halil Köklü, Chief Technology Officer at LoveCrafts, joined Rory Dennis on the MACH Alliance Podcast to discuss LoveCrafts move to MACH and its success so far.
MACH. It’s a team effort.
Aug 20, 2021
Not many digital teams can say they were driving real value and revenue throughout a pandemic while the business was also in administration. Well, Melanie Wasley and her team at Debenhams did – through MACH. Melanie spoke with Sonja Keerl on the MACH Alliance Podcast to discuss how they did it, and how their team setup was so crucial to their success.
A new frontier with Cartier, thanks to MACH
Jul 22, 2021
Luxury retail customers expect a bespoke service. And with smartphones in hand, they expect it online now too. Thomas Davis, International Digital Operations Director at Cartier, joined Rory Dennis on the MACH Alliance Podcast to discuss how Cartier have been accelerating digital, both internally and for customers, with engagement just as paramount as selling.
Working out MACH for the health and fitness industry
Jul 22, 2021
From retail to health and fitness, Jim Hingston first went MACH whilst at Debenhams and has since moved on to be Head of Digital Product at The Gym Group. He joined Rory Dennis on the MACH Alliance Podcast to discuss his experiences and how they’re looking to grow and scale The Gym Group.
The building blocks to success with MACH and The LEGO Group
Jun 18, 2021
Niall Edwards, Vice President Marketing and Channels Technology at
The LEGO Group, joins Sonja Keerl on the MACH Alliance Podcast to
discuss how LEGO Group has moved to MACH, and critically how they
evaluate vendors, changing from a feature-led mindset to an
The LEGO Group needs no introduction. A business that’s constantly innovating, they have been migrating their systems to MACH over the past few years after realising a lot of effort and money was being wasted with slow, laborious monolith technology.
Building omnichannel experiences the MACH way, from scratch
June 7, 2021
This episode of The MACH Alliance Podcast features Rainer Knapp,
Global Director IT & Digital at Wolford. He talks with Sonja
Keerl about creating omnichannel experiences using MACH, including
how they overcame initial doubts from the board and scepticism
around the project being financially viable.
Delivering speed and performance for PUMA
Apr 25, 2021
As one of the world’s leading sports brands, PUMA operates in a
lot of different geographies and markets. But with it has come a
lot of different technologies and systems and a model that didn’t
put digital at the heart of its operations. Time to market was
slow, there were a lot of software issues, and initiatives
sometimes just couldn’t get off the ground.
Bypassing the hesitancy for change: Making a business case for MACH
with Peter Burggraaff
Sprinting to the start line: Adopting MACH in a B2B business with
Apr 22, 2021
With over 100 years under their belt, Dawn Foods is a leading manufacturer and distributor of bakery ingredients in over 100 countries. But with little to no eCommerce and digital presence, they were left asking themselves “what do we need to do to stay in business for the next 100 years?”
Welcome to The MACH Alliance Podcast
Apr 23, 2021
This is The MACH Alliance Podcast, a show about enterprise digital transformation, one that goes beyond theory and best practices. We bring you into the room with enterprise leaders who are embracing cutting-edge technology for good reason, and ask them: what does it really take to fundamentally change an enterprise?